IIPM Ranked No. 1 B-School In Global Exposre - Zee...
What's more? Right from the onset BIG Cinemas has been gung-ho about tier II and III cities. At a time when most multiplexes (read PVR Cinemas, Waves et al) were looking at establishing a brand name by delivering great cinema experience (they were concentrating on just the metros and charging a premium over other cinema halls), BIG Cinemas saw this as a huge opportunity and set up multiplexes in many tier II cities like Kanpur, Hyderabad, Ghaziabad, et al.
Not just this, BIG Cinemas pioneered the concept of 6D cinema in India, and have launched India's first ever 6D cinema hall in Agra (in partnership with the worldwide Cinema Park Network). The idea behind setting up such a cine hall in Agra is that Agra is one of the major tourist destinations of the country. As this cinema hall is within walking distance from Taj Mahal it provides a convenient pass time for tourists who get some wholesome entertainment. Sources within the company revealed that BIG Cinemas is already in the process of setting up more such innovative cinema halls in other major tourist destinations like Goa, Jaipur and around other international airport terminals as well.
And that's not where the BIG story ends. BIG Cinemas is already in the process of introducing the first megaplex in India. These megaplexes would have more than ten screens and would offer facilities like exclusive entertainment offerings for kids, youth, families and senior citizens. These megaplexes would not just screen movies but also show alternative sporting content, live concerts, et al. The company plans to start its first megaplex in Mumbai sometime in 2009 and is already developing another one in Punjab. Plans of opening around 10-15 such megaplexes in places like Delhi, Chandigarh, Lucknow, Bangalore, Chennai, Hyderabad, et al, are underway.
Having established their strong foothold in India, BIG Cinemas is now all set to make a mark for itself on the global map. Over the last one year, the company has acquired over 200 cinema halls in 28 North American cities, including New York, Los Angeles, Chicago, Atlanta, Detroit and Washington. All these would be re-branded as BIG Cinemas shortly. Apart from America, BIG Cinemas has also acquired Malaysia-based Lotus Five Star Cinemas, and is operating a 51 screen cinema chain in Malaysia as well.
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist).
Read these article :-
B-schooled in India, Placed Abroad (Print Version)
IIPM in Financial times (Print Version)
IIPM makes business education truly global (Print Version)
The Indian Institute of Planning and Management (IIPM)
IIPM Campus
ZEE BUSINESS BEST B SCHOOL SURVEY
For More IIPM Info, Visit below mentioned IIPM articles.
1500-plus IIPM students placed across the country with 44 bagging international offers
IIPM set to beat economic slowdown
IIPM, GURGAON
IIPM - Admission Procedure
IIPM awards four Bengali novelists
The Hindu : Education Plus : Honour for IIPM
IIPM ranked No.1 B-School in India, Management News - By ...
IIPM Ranked No1 B-School in India
Moneycontrol >> News >> Press- News >> IIPM ranked No1 B-School in ...
» IIPM ranked No1 B-School in India :: Education, Careers ...
The Hindu Business Line : IIPM placements hit a high of over 2000 jobs
Deccan Herald - IIPM ranked as top B-School in India
India eNews - IIPM Ranked No1 B-School in India
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domain-b.com : IIPM ranked ahead of IIMs
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What's more? Right from the onset BIG Cinemas has been gung-ho about tier II and III cities. At a time when most multiplexes (read PVR Cinemas, Waves et al) were looking at establishing a brand name by delivering great cinema experience (they were concentrating on just the metros and charging a premium over other cinema halls), BIG Cinemas saw this as a huge opportunity and set up multiplexes in many tier II cities like Kanpur, Hyderabad, Ghaziabad, et al.Not just this, BIG Cinemas pioneered the concept of 6D cinema in India, and have launched India's first ever 6D cinema hall in Agra (in partnership with the worldwide Cinema Park Network). The idea behind setting up such a cine hall in Agra is that Agra is one of the major tourist destinations of the country. As this cinema hall is within walking distance from Taj Mahal it provides a convenient pass time for tourists who get some wholesome entertainment. Sources within the company revealed that BIG Cinemas is already in the process of setting up more such innovative cinema halls in other major tourist destinations like Goa, Jaipur and around other international airport terminals as well.
And that's not where the BIG story ends. BIG Cinemas is already in the process of introducing the first megaplex in India. These megaplexes would have more than ten screens and would offer facilities like exclusive entertainment offerings for kids, youth, families and senior citizens. These megaplexes would not just screen movies but also show alternative sporting content, live concerts, et al. The company plans to start its first megaplex in Mumbai sometime in 2009 and is already developing another one in Punjab. Plans of opening around 10-15 such megaplexes in places like Delhi, Chandigarh, Lucknow, Bangalore, Chennai, Hyderabad, et al, are underway.
Having established their strong foothold in India, BIG Cinemas is now all set to make a mark for itself on the global map. Over the last one year, the company has acquired over 200 cinema halls in 28 North American cities, including New York, Los Angeles, Chicago, Atlanta, Detroit and Washington. All these would be re-branded as BIG Cinemas shortly. Apart from America, BIG Cinemas has also acquired Malaysia-based Lotus Five Star Cinemas, and is operating a 51 screen cinema chain in Malaysia as well.
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist).
Read these article :-
B-schooled in India, Placed Abroad (Print Version)
IIPM in Financial times (Print Version)
IIPM makes business education truly global (Print Version)
The Indian Institute of Planning and Management (IIPM)
IIPM Campus
ZEE BUSINESS BEST B SCHOOL SURVEY
For More IIPM Info, Visit below mentioned IIPM articles.
1500-plus IIPM students placed across the country with 44 bagging international offers
IIPM set to beat economic slowdown
IIPM, GURGAON
IIPM - Admission Procedure
IIPM awards four Bengali novelists
The Hindu : Education Plus : Honour for IIPM
IIPM ranked No.1 B-School in India, Management News - By ...
IIPM Ranked No1 B-School in India
Moneycontrol >> News >> Press- News >> IIPM ranked No1 B-School in ...
» IIPM ranked No1 B-School in India :: Education, Careers ...
The Hindu Business Line : IIPM placements hit a high of over 2000 jobs
Deccan Herald - IIPM ranked as top B-School in India
India eNews - IIPM Ranked No1 B-School in India
IIPM Delhi - Indian Institute of Planning and Management New Delhi ...
domain-b.com : IIPM ranked ahead of IIMs
IIPM makes business education truly global-Education-The Times of ...
